Monday, February 20, 2012

#PemadamKelaparan - Pecel Lele Lela

Sebelum pulang ke Jakarta, ketika hendak mengembalikan motor yang aku pinjem pada Mas Alif, aku mengajak doi makan Ayam Penyet Bu RT. Dan Karena tutup, Mas Alif, merekomendasikan tempat baru buka disekitaran DU. Pecel Lele Lela.

Dan bodohnya, aku malah mesen ayam kremes. Ga ngeh, kalo ini andalannya Ikan Lele :D Mas Alif mesen Lele saos padang. Dan Menggoda sekali, ternyata emang andalannya adalah Lele saos Padang dan kita pesan Kangkung untuk berdua. Soal rasa, emang beda dengan lele yang biasa :D dan Soal Harga, untuk sepaket porsi ayam kremes, lele saos padang, kangkung dan 2 teh botol itu Rp. 45.000,- Worthed lah yaa ;)

Seletingan pernah denger kabar dari Sinta, kalo ini bisnis waralaba gitu. Kisahnya, aku ambil dari Okezone

Usahanya ini dirintis pertama kali pada akhir 2006 saat ia terkena Pemutusan Hubungan Kerja (PHK) di tempatnya bekerja. Dengan modal yang hanya sekitar Rp3 juta, ia memberanikan diri untuk memulai bisnis di bidang makanan.

"Saat itu, saya melihat hampir semua restoran besar yang telah ada memiliki spesialisasi makanan tersendiri. Seperti Ikan Bakar, Ayam Bakar, Ayam Goreng, Tetapi saya melihat kenapa belum ada restoran yang spesial menjual lele? Inilah yang menjadi ide awal memulai bisnis Pecel Lele Lela," kenang pengusaha muda berusia 31 tahun ini saat berbincang dengan okezone di Jakarta, Sabtu (19/6/2010).

Terbentur modal tak membuatnya putus asa, ia lalu mengajukan kerjasama dengan sebuah warung makan yang terancam gulung tikar di daerah Kalimalang, Jakarta Timur. Dari sinilah usahanya dirintis. Ia lalu mengelola warung makan tersebut dan membayar sewa tempat setiap bulannya.

"Awalnya agak berat juga, mungkin orang lain masih belum familiar dengan pecel lele di restoran. Sehingga yang paling banyak terjual pecel ayam," tambahnya.

Untuk lebih mengenalkan produknya kepada konsumen, ia lalu melakukan berbagai macam promosi. Seperti pengenalan lele yang beraneka rasa. Lalu ia mengubah bentuk lele yang terkesan “seram” menjadi lebih enak dipandang sehingga merubah image dari makanan rakyat menjadi makanan modern.

"Kita tawarkan lele yang di-fillet (dipisahkan antara daging dan tulangnya). Lalu ada juga yang digoreng tepung, dan berbagai inovasi yang lain dari yang lain," lanjutnya.

Ia juga ingin menjangkau konsumen anak-anak dan remaja. Jika dahulu metode promosi adalah menampilkan artis terkenal, maka saat ini ia membuat konsumen yang datang menjadi “artis” dengan memfoto mereka secara bersama-sama dan memajangnya di dinding.

Saat ini, Pecel Lele Lela memiliki 21 cabang di Jabotabek. Dengan produksi lima sampai enam kuintal daging lele per hari dengan omset Rp1,2 miliar per bulannya.

"Rata-rata produksi daging lele per cabangnya sekitar 40-60 kilo. Bahkan ada cabang yang dapat mencapai 100 kilo setiap harinya," tambahnya.

Sekarang ini Ia sedang menyiapkan untuk melakukan ekspansi usaha di luar Jabotabek dengan berencana membuka 4 cabang di Bandung yang kemudian di kota lain seperti Medan, Bali, dan Surabaya.

"Jika Medan sukses, Pecel Lele Lela akan coba go internasional ke Penang-Malaysia dan Singapura, dan suatu saat saya punya cita-cita untuk membuka di Mekkah, Arab Saudi," ungkapnya.

Jumlah pekerja yang dimilikinya saat ini berjumlah sekitar 350 pekerja diseluruh cabang. Dan menurutnya, Pecel Lele Lela tidak mengandalkan koki karena sudah memiliki Standart Operasional Prosedure (SOP) bahwa semua karyawan harus bisa memasak. "Tetapi, kita tetap memiliki beberapa koki master untuk inovasi-inovasi baru," pungkasnya.

Friday, February 17, 2012

#PemadamKelaparan - Richeese Factory

Ribut digosipkan ayam pedas berlevel di PVJ, maka pergilah saya mencicipi ayam berlevel ini. terdiri dari level 0 (netral) sampai level 5 (Paling pedas)


Letaknya di atas KFC PVJ. Tempatnya cozy dan seseruan buat balapan pedes pedesan. Rata rata yang makan di level 4 dan 5, keringat berceceran. :D Saya sendiri, masih di level 2 dan 3. Belum punya nyali lebih ke level 4 dan 5. Standing Applause buat Eja buat Haris yang uda icip sampe level 5. (y)

Soal Harga, standart KFC, McD, sekitar 20 - 25 ribuan sudah termasuk Minum.

Suka pedas? suka tantangan? Coba yang ini!

Situ Patenggang, Danau dengan Batu Cinta

Sehabis mampir ke Kawah Putih, sayang sekali kalau melewatkan Situ Patenggang yang tinggal lurus doang dari Kawah Putih. Ditemani kebun Teh sampailah kita ke SituPatenggang

Danau Patenggang atau juga dikenal dengan nama Situ Patenggang (situ berarti danau dalam Bahasa Sunda) berada di dataran tinggi dengan ketinggian sekitar 1600 meter dari permukaan laut dan berada di kaki Gunung Patuha. Karena posisinya yang tinggi, Anda akan merasakan udara yang dingin dan segar saat mengunjungi danau ini.

Lokasinya sekitar 2 jam perjalanan dari kota Bandung, Jawa Barat. Tepatnya di bagian selatan kota Bandung di Ciwidey. Untuk mengunjungi tempat ini, Anda bisa keluar dari pintu tol Kopo atau Buah Batu lalu menuju ke arah selatan Bandung. Beberapa petunjuk jalan menuju Ciwidey atau Kawah Putih bisa Anda ikuti untuk menuju tempat ini.

Dalam perjalanan menuju Situ Patenggang, nuansa hijau alami akan menjadi pemandangan yang menyejukkan mata. Pohon-pohon rindang dan hamparan kebun teh dengan daunnya yang rapat membuat warna hijau menjadi semakin dominan.di sepanjang jalan menuju danau. Jalanan berkelok harus dilalui untuk mencapai tujuan, tetapi akan terasa menyegarkan karena nuansa pegunungan yang hijau dan udara bersih khas pegunungan akan menyertai perjalanan Anda. Selain itu, perkebunan strawberry yang ada di sepanjang perjalanan dapat pula menambah daya tarik daerah wisata ini. (source : google)

Bisa nyebrang pake perahu ini menuju Batu Cinta. Tarif : nawar :D

Kawah Putih, Ciwidei Bandung

Kalau lagi liburan ke Bandung, Jangan lupa dan jangan dilewatkan Mengunjungi Kawah Putih di daerah Ciwidei. Sst. Ini tempat pernah menjadi lokasi syutingnya film heart.

Menuju ke kawasan ini bisa lewat dua arah. Dayeuhkolot atau Kopo. Dua duanya daerah Macet. Pergilah aga pagi, maka jalan agak lenggang. dan melihat kawahnya pun puas.

Untuk tarif Masuk. 1 Mobil 150 ribu. Dan masing masing orang 16.000,- Pintarlah menawar. Kemarin, kami mencari Calo. Sehingga hanya bayar uang masuk mobilnya saja 150.000,- tidak perlu membayar uang masuk perorangnya :D Rezekinya, kita di kawal polisi untuk masuk kedalamnya. Sst.. sepertinya Calonya ketahuan polisi. xixixixi. 150.000,- di bagi 8, kan lumayaan :)

Beberapa kali aku kesini, selalu kesorean, jadi Panoramanya ga begitu keliatan. Nah, pas kemarin, nyampe jam 1an, sehingga terlihat indaaaahh sekali ini kawah :) nice view.

Rombongan : Anti, Firda, Ari, Haris, Yunisa, Dodo & Eja

Berasa Cover Sinetron
Pengunjung tak akan betah berlama-lama diterpa dinginnya angin gunung yang menyelinap ke tulang sumsum. Seruput bandrek di sebuah warung di tempat parkir mampu memberikan rasa hangat di tenggorokan yang kering.

Suasana keheningan di tempat itu akan membawa suasana rileks. Resonansi batin anda dengan alam sekitar mampu mengisi batere kehidupan terisi kembali.

Tunggu apa lagi, ajak temen temenmu mampir ke Kawah Putih. Jangan lupa, mampir dan berfoto foto dulu di Hamparan Kebun Teh. Sehat untuk kesehatan Mata dan sejuknya menyembuhkan Polusi Jakarta :')

-denias-

Thursday, February 16, 2012

Haris Rahman Risa

Salah satu yang bikin aku seneng seneng seneng banget Weekend kemarin adalah ketemu lagi bareng My Best Haris Rahman Risa. Doi adalah sahabat terlama saya. Kita barengan dari kelas 6 SD. Satu SMP dan baru sekelas lagi kelas 3 SMP. Satu SMA dan baru sekelas lagi kelas 2-3 SMA.

Deket bangetnya mungkin pas SMA, doi selalu bilang, 'pulang bareng aku ya mik.' (memanggilku dengan sapaan umi) Seringnya duduk manis di sebelah dia di Mobil. dan terkadang duduk manis di belakang di Motor. Apapun kendaraan yang dia bawa, ada aku :D Kalo ada rapat rapat PS4 dulu, doi suka nungguin sambil main basket. Rapatnya selesai, yang ada aku balik nungguin doi di pinggir lapangan.


Kita les bareng dan sering nongkrong bareng juga. Sesekali, haris jadi kunci izin kalo mau pergi kemana mana. :D Mama ga pernah ngasih izin nginep perpisahan kelas. lain halnya kemaren, pas aku bilang, 'dijempur Haris mah'. izin pun mengalir. :D

Haris pernah aku suruh menulis tentang aku. tapi akhirnya, menjadi tulisan tentang kita. Semuanya yang dia tulis mewakili pertemanan dan persahabatan kami :)


Isnia Nurul Dita’s short autobiography.

Part 1
Isnia Nurul Dita, this is the name that she introduced to us when we were in sixth grade. She just transferred from somewhere in Aceh province. It was conflict and war zone. We were curious about that and how was she and her family managed to get out of that conflict zone and she was telling us excitingly. The best description about her in that time, she was tiny little girl, darker tropical skin color, had not too long hair with round spectacles and loud voices and laughs and so funny to see.

As a new student in class she was able to get along with the whole class, and so far I knew she has not people who dislike her. At that point I did not really know and close enough to her, but I could say she is a good friend to many people, active, cheerful and talkative. I have had a hilarious memory about that time when she invited whole class to her birthday party to her house, and she was like the mickey mouse because she were wearing the mouse ears scarf and if I am not wrong she also wear the red dress or something closer to that and made her look like one. Also she has many pictures of our sixth grade that probably many of us missed to document that moment.

Part 2
After the graduation of the elementary school, many of us could not enter to favorite secondary school in the neighborhood at that time to reunite in the same secondary school, but she made it. On the first two years I did not know lot information of Isnia, even our class is quite nearby but we were really rare to hang out together, because at that time I hanged out and got along with boys, the point is boys with boys, girls with girls, that is the way it was. But I knew she participated with youth red cross and other co-curricular activities.

And at the final year they putted us in the same class, which consisted of the top students from the previous class in second year. As usual she made many good friends there, talkative, cheerful, probably a good listener to her friends. Also she had good notes to every subject. I quite surprised when she did make something for the whole class. Probably this was her first masterpiece, that was a short biography of all of us in the class that she written, yes she likes to write. And that talent she begun to developed since she was green, so I do believe someday I might find one of her masterpiece in bookstores or probably it’ll be filmed like many famous books or novels. Amen.

Part 3
This was probably the last time that we are together to pursuit the education in the same place and in the same class, or even jelled in one form of group discussion. Also probably this was the time I was the only member of our class that has being friend with Isnia since Elementary school and also this was the time I know more about her of course since second year in high school (sorry :p).
Same school again, but this school is the top and most famous in the Island.
She is much improved here.

First year always be the same like previous like I wrote in the first two parts, we were not in the same class at the beginning instead final year, and I think that was the pattern of how then we made into the same class together. So also as usual I did not even know and too close with her, or probably just say “hi” when we met. She started with the youth red cross, school marching band and Islamic organization in school and from this organization she had many people to interact with, that is all I know.
But on the second year, we were in the same class and this was the moment that we were closed as friends because I got to admitted most of people in Scaree were really close one to another.
She was the important part of our class, or probably she was just like ”glue” that connecting many groups of people or more like a mediator to me, even my first and finest girl loves her (tenia).

She is always being the place for people who had problems with love, life and lines. Probably dozens or even more people who loves to talk and share with her, usually they did not seek for solutions but someone to listen.
I thought if she wasn’t made to be a novelist or writer, she is just fine to be a physiologist. Because beside of loves to talk, she also eager to listen and that is the key I think that she is being love by most of the people.
So far I rarely heard she had problems or difficulties, probably she was just keep quiet, or maybe she rarely told me to. Everything about group assignments she covered us well, and she was the one should receive a lot of credits rather than bayu, ditto and me. To be honest isnia is kind of trustworthy people, even teachers trust her. She is really good to keep at it.

I am so lucky to have friend like her, nesya and ayu, because these three people are trustworthy and so rare I think. My thought about her, that she has only little, minor bad attitudes and behaviors. If people or you ask me to name just one of what kind of bad thing that isnia did, or bad behavior that even upset people, I believe I will not be able to name one, even if she has, it changes nothing of what people thought about her. I think people will only remember her as a great person. I am going to express my feeling about her, which is wherever she go, wherever she belongs to, she is just the same great person who loved by people surround. I wish I could be like that, has great personality like so that I could be loved by people. Amen.

A lot bitter and sweet that I have been thru with isnia until one last days that we almost as the whole class had an opportunity to spent a whole day from morning of 28 april 2008 to until the afternoon of 29 april 2008. At our farewell night right before 29 april, I was the only boy who slept at ladies room, of course with isnia and nesya,we shared a lot of stories and planned something good for our beloved class mates’ birthday surprise which initiated by Isnia I supposed.
I bet that was one of unforgettable moment for whole Scaree. Shortly after that whole class spread up for few months, and we still maintained our communications to each other until the our result were fully released. That could be the last day for most of us who made up comes to school to see each other again before all of us spread up, fall apart and fight as one individual for own future unlike when we were united in family called SCAREE T_C2OS.


This was written based on what I have been thru, reality from my point of view. I would like to say thank you for being there and being my friend, one of the best I have ever had. Also I am sorry, because I know, I have done a lot of bad things that hurts people feelings all around the globe, including you.

I wish you good luck for what you aim for, and also I wish you just be fine wherever you are.


Writer